The Business

← The Business13. Sept. · 30 Min.

The Business of Formula 1®: Inside Biggin Hill's global broadcasting mission control

The Business of Formula 1®: Inside Biggin Hill's global broadcasting mission control13. Sept.30 Min.

This series is sponsored by PwC.

What does it take to broadcast the excitement and drama of Formula 1® to millions of fans across the world, with high pressure stakes and no room for error?

In the first episode of a special series, host Andy Jaye speaks to Dean Locke, Formula 1®’s Executive Director of broadcast, Media and Race Operations and PwC’s UK Consulting Chief Markets Officer David Allen. Together they examine how innovation, AI and tech have transformed Formula 1®’s high-stakes broadcasting operation to deliver greater efficiency, sustainability and quality, and what industry leaders can learn about corporate strategy and harnessing tech.

You can also watch this episode on Times Business channel on YouTube.

Presenter:

Andy Jaye, Broadcaster

Guests:

Dean Locke, Formula 1® Executive Director of broadcast, Media and Race Operations

David Allen, PwC UK Consulting Chief Markets Officer

Producers: Harry Bligh and Shabnam Grewal

Executive Producer: Emily Leahy

Video Producer: Super Llama