The CyberCall Podcast

← The CyberCall Podcast20. Juli · 1 Std. 04 Min.

How MSPs Can Win Clients on LinkedIn: Turning Cyber Expertise into Pipeline

How MSPs Can Win Clients on LinkedIn: Turning Cyber Expertise into Pipeline20. Juli1 Std. 04 Min.

Today we're doing something different. No tradecraft, compliance or threat intel. Today is about the other thing that keeps MSP owners up at night: where the next client comes from. Here's the uncomfortable truth. Your buyers are on LinkedIn every single day and most MSPs are invisible there. Or worse than invisible: a profile that reads like a resume from 2014, three posts a year about patch Tuesday, and a network full of other MSPs and vendors. Everyone selling, nobody buying. Our guest tod...