The Doing Business in Bentonville Podcast

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Ep. 154: From the Vault: Winning the AI Shopper

Ep. 154: From the Vault: Winning the AI Shopper7. Juli1 Std. 04 Min.

Friction in the shopping experience is a profit killer. As consumer search behavior shifts from typing keywords into a search bar to conversing with artificial intelligence, waiting to adapt means handing market share directly to your competitors. In this special re-released episode from the vault, we bring together a panel of retail and technology experts from the University of Arkansas, L'Oréal, Slalom, and adfury.ai to break down exactly how AI is rewriting the rules of commerce. We get i...