24/7 Help. Zero Payroll: How Mar-Lou Shoes Uses AI to Buy, Market, and Run the Business

There’s a lot of talk about AI right now — some retailers are excited, some are nervous. In this episode, Pete Mohr sits down with Daniel Ungar, president of Mar-Lou Shoes, a family-owned footwear store in Lyndhurst, Ohio founded by his parents in 1958, to move past the hype and look at how one real footwear retailer is actually using AI day to day. Dan walks through rebuilding his open-to-buy buying system with ChatGPT ahead of the Spring/Summer 2027 market in Atlanta, running brand-level ...