How a VP of Product Uses Claude Without Producing Slop | Matthew Wensing, Customer.io

Today’s episode

There are hundreds of guides on writing PRDs with Claude. Dozens on running user interviews. Almost nothing on how a VP of product actually uses it.

Matt Wensing is VP of Product and Design at Customer.io. They crossed $100M ARR, just shipped an AI agent, and are one of the fastest growing companies in B2B SaaS right now. I asked him to show me his actual documents, his actual Slack threads, and the exact sessions where Claude helped him produce leadership grade output.

What he showed me changed how I think about AI for leaders. Claude has the instincts of a brilliant new hire, it wants to deliver before it fully understands what you need, and at the VP level that gap shows up fast. Matt has spent months figuring out how to manage it, and in this episode he shows you everything.

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Key Takeaways: