Episode 98: HOT TAKE - Should you Niche Down as a Hairstylist?

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Summary

In this episode, Heather shares insights on niching down as a stylist, how to add value through social media, and the importance of aligning your business goals with your services. She discusses common misconceptions about niching and offers practical advice for stylists at any stage of their career.

Chapters

00:00 Introduction and episode overview

02:09 Social media trends and industry hot takes

04:28 The importance of showing how you add value

07:44 Positioning yourself with a clear value statement

08:41 Geographic considerations for niching