
← The Max Revenue Show24. Sept. · 30 Min.
How To Find, Wedge, and Win Deals with Cyber with Abe Gibson
<p>In this episode, Trey sits down with Abe Gibson of Burns & Wilcox, a finalist for Rising Star in Cyber Insurance, for a deep dive on all things cyber. Abe explains why pricing keeps dropping even as claims climb, and why that soft market is a big opening for hungry producers. They get into why the $150 cyber endorsement on a GL policy barely covers anything, how sublimited first-party coverage and contingent business interruption can win you accounts, and how to get blue-collar clients to care by framing cyber around fake invoices instead of hackers.</p><p><br></p><p></p><p>Resources & Links:</p><p><br></p><p>💼 Find Your Next Agency:</p><p>https://www.palladiumpoint.com/max</p><p><br></p><p>📈 Free Trial of Insurance Xdate:</p><p>https://www.insurancexdate.com/maxrevenue</p><p><br></p><p>🔗 Work with Element22:</p><p>Email submissions to: maxrevenue@element22ins.com</p><p>Or call Brian at 843-296-3376</p><p><br></p><p>📬Sign up for The Max Revenue Letter:</p><p>https://maxrevenuegroup.com/subscribe</p><p><br></p><p>📘 Access Part 1 of Micah's Producer Playbook:</p><p>https://www.maxrevenuegroup.com/products/producer-playbook-p1</p><p><br></p><p>👕 Snag your Max Revenue merch:</p><p>https://max-revenue-store.printful.me/</p><p><br></p><p></p><p><br></p>