Kindness in Media with Jo Blake on The Six Sells Podcast

<p><strong>In this episode of The Six Sells Podcast, Mike Nicholson spoke to Jo Blake, who is the Head of Investment at Mi Media.</strong></p><p><br></p><p>Jo’s senior career has been spent at the helm of award-winning campaigns and pioneering initiatives at companies including Saatchi &amp; Saatchi, Zenith Media, Carat, and Havas Media Group. She is also an advisor and committee member for Women in Trading and Campaign’s Woman of the Year 2026 for mentoring. </p><p><br></p><p><strong>Here are some of the topics we discussed in this episode.</strong></p><p><br></p><p>The agility of indy agencies</p><p><br></p><p>The importance of curiosity and a ‘can-do’ attitude </p><p><br></p><p>The two types of kindness : truth and championing and showing up on a personal level </p><p><br></p><p>Having ‘proper’ conversations and having empathy.</p><p><br></p><p>Pockets of kindness depending on your management team</p><p><br></p><p>Being firm but fair</p><p><br></p><p>The re-emergence of swearing and the aggressive boss </p><p><br></p><p>Mentoring and the Women in Trading group</p><p><br></p><p>The power of mentoring and transferring life experiences </p><p><br></p><p>Bringing a different way of doing things </p><p><br></p><p><strong>About The Six Sells Podcast:</strong></p><p><br></p><p>The Six Sells Podcast is for people working in marketing, media, advertising and adtech.</p><p><br></p><p>There are over 140 episodes and counting, and the biggest episodes have achieved 30,000 views across all platforms.</p><p><br></p><p>Want to get in touch? Email <a href="hello@sixsells.co.uk" target="_blank" rel="noopener noreferer">hello@sixsells.co.uk</a></p><p>‍</p><p>Who is Six Sells?</p><p><br></p><p>Six Sells is an executive visibility agency for CEOs and senior leaders working in media, advertising, and technology.</p><p><br></p><p>Content published by executives consistently reaches more people, earns more engagement, and attracts more meaningful responses than content published by brands.</p><p><br></p><p>With that in mind, we work with CEOs and senior leadership teams to create consistent, credible content that reaches the people who matter most to your business.</p><p><br></p>