Work in Public: The Secret to Launching with a Ready-to-Buy Audience

<p>In this solo episode of <em>The Warm Up</em>, we dive deep into one of the most powerful pre-launch strategies out there: <strong>Working in Public</strong>.</p><p>Instead of hiding your process and only sharing polished end results, Kelsey breaks down how letting your audience into the <em>real</em>, <em>messy</em>, <em>mid-journey moments</em> builds trust, creates momentum, and gets people invested in your next launch before you even open doors.</p><p>You’ll learn:</p><ul><li>Why documenting isn’t enough—you need to <em>build a story</em> around your work</li><li>How to develop your <strong>main character energy</strong> and create brand recognition</li><li>Why setting a <strong>clear destination</strong> hooks your audience (hello, Frodo and Mount Doom)</li><li>How to create <strong>stakes and tension</strong> that make people <em>root</em> for your success</li><li>Why messy action &gt; perfect presentation when it comes to warming up your audience</li></ul><p>If you’re gearing up for a launch—or just tired of posting random “day-in-the-life” content that leads nowhere—this episode will totally change the way you think about showing up online.</p><p><br></p><p><a href="https://www.notion.so/Work-In-Public-Samples-200109dd210480289bc7e19ac7eba219" target="_blank" rel="ugc noopener noreferrer">Work In Public Content Examples</a></p><p><br></p><p>Join Launch Your Own Way: <a href="https://cominguproses.co/lyow" target="_blank" rel="ugc noopener noreferrer">⁠https://cominguproses.co/lyow⁠</a></p><p><br></p><p>Get The Squig, my weekly newsletter: <a href="https://cominguproses.co/pages/the-squig" target="_blank" rel="ugc noopener noreferrer">⁠https://cominguproses.co/pages/the-squig⁠</a></p><p><br></p><p>Ask your questions for the Q&amp;A Episodes 1800-WARM-UP: <a href="https://www.speakpipe.com/1800WARMUP" target="_blank" rel="ugc noopener noreferrer">⁠https://www.speakpipe.com/1800WARMUP</a></p><p><br></p><p>t8r2pBgPmT8BCBZRQHtd</p>