The Wine CEO Episode #206: One Wine. One Vision:How ETHOS is elevating Washington's Columbia Valley with one Cabernet Sauvignon

What happens when a wine brand focuses on just one wine and does it exceptionally well?

In this episode of The Wine CEO Podcast, I sit down with winemaker Tristan Butterfield to explore ETHOS, a newly launched wine brand from Ste. Michelle Wine Estates that is taking a bold, focused approach: crafting a single, high-quality Cabernet Sauvignon that showcases the power and elegance of Columbia Valley. If you love Cabernet Sauvignon, want to discover emerging wine regions, or are curious about premium, small-production wines, this episode is for you.

Watch this episode on my YouTube Channel: https://youtu.be/qYdrjqSwWRg

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Today's guest: https://ethoswine.com/

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