Kirsten Mann 'Why Organisations are designed not to value Design'

SPONSORED ADS

Service Design Disrupted Conference, Barcelona, October 15, 16 2026.

We offer 10% off all SD Disrupted conference tickets in our 'Partners' section. Join to access. → https://www.thisishcd.com/signup

The Service Design Global Conference 2026 (SDGC26) takes place 28-30 October in Frankfurt RheinMain region - onsite and online. Get 10% off by using 'HCDSDGC10' at checkout

*New* Listen to Marc Stickdorn's new podcast https://www.smaply.com/podcast

________________________

Kirsten Mann, VP Product and Experience at Aconex explains that organisations are not designed to value design. Instead, organisations are focused on short-term financial metrics instead of delivering great customer and business outcomes. To change the narrative and to help organisations see the value in design, product folks and designers need to continually engage the Executive team in conversation and demonstrate the value of design by solving broader business problems.

Creators & Guests

Gerry Scullion - Host

Stef Murphy - Producer

________________________

BRING THIS IS HCD INTO YOUR ORGANISATION