Ep 198: Your Message Becomes Clear When You Build A Category Of One [Solo Consultant Summit Series]

Send us Fan Mail Get your free Solo Consultant Summit ticket. Pre-order Kendall's book. Your calendar doesn’t need more sales calls. It needs better information. I’m joined by storytelling and sales writing expert Kendall Cherry, and we get surprisingly tactical about the unsexy part of marketing that quietly controls your pipeline: the inquiry form. Kendall explains how she uses a detailed inquiry form to qualify leads, understand budget and readiness, and move straight to a proposal and ...