E57: Why 80% of the GTM Leaders Are Still Looking Backwards | Meri Kukkonen, Founder, buildGTM | John Moran, CEO, Prevu Corporation

Why are GTM leaders, CROs, and sales executives still spending 10–20 hours every week trying to reconstruct pipeline reality, even in 2026? In this episode of UltraTalent GTM Insights, Pree sits down with John Moran, CEO of Preview AI, and Meri Kukkonen, founder of buildGTM, to unpack insights gathered from conversations with 20+ CROs, VPs of Sales, and GTM leaders across the US, UK, Europe, APAC, and Australia. This episode explores why traditional CRM systems are no longer enough, how rev...