
← Used Car Dealer Podcast5. Jan. · 40 Min.
UCDP #81 – Transparency, Omnichannel, and the Future of Digital Car Buying w/ Paulo da Silva of Cox Automotive
UCDP #81 – Transparency, Omnichannel, and the Future of Digital Car Buying w/ Paulo da Silva of Cox Automotive
In this episode of the Used Car Dealer Podcast, Zach talks with Paulo da Silva, who leads the digital commerce business at Cox Automotive—including e-commerce, CRM, marketing automation, and deal structuring—to unpack how transparency, omnichannel retail, and AI are redefining the car-buying experience for both dealers and consumers. Paulo shares his journey from strategy and M&A into building direct-to-consumer businesses at Whirlpool and then stepping in to help Cox Automotive lau...