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Waste World: Episode 77 - Consumers Don’t Care About Recyclable Packaging. So What Should the Industry Do?
Waste World: Episode 77 - Consumers Don’t Care About Recyclable Packaging. So What Should the Industry Do?
On this episode of Waste World, Gage Edwards chats with Myles Cohen, founder of Circular Ventures, about new research challenging some of the conventional thinking around packaging recyclability and consumer behavior. Cohen discusses survey findings and what they reveal about how consumers actually view recycling and what they could mean for brands and the broader recycling industry. Cohen also discusses some of the larger challenges facing residential recycling, including consumer confusion,...