What Works

← What Works25. Juni · 16 Min.

Let's Talk About Reach, Baby!

Let's Talk About Reach, Baby!25. Juni16 Min.

A few episodes ago, I shared that I was rethinking social media as a way to fix my "distribution problem." Well, it's been a month, and I've posted 8 videos. The results have been not at all what I expected. In this quickie, I share my results so far, what's changed, and—because I can't help myself—a bigger question I have about interest-based distribution algorithms.

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Footnotes:

Read the essay version of this episode (with charts!)."Can Patreon fight fire with social media fire?" Patreon CEO Jack Conte in conversation with Nilay PatelAudience capture

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