395. How to Grow Your Email List Before Black Friday Weekend

New customers could be sitting on your site right now, waiting for a reason to join your email list before Black Friday. This week, I'm sharing ways to grow your email list before the holiday rush, from the basics most stores get wrong to the creative ideas your competitors aren't using yet.

Shoppers are already researching their Black Friday buys, and the ones who join your list now are the ones you'll get to sell to when your sale drops. Whether you have a handful of subscribers or thousands, you'll walk away with a few new ways to get more of the right people on your list in time for BFCM.

In this episode:

How to optimize your pop-up strategy

The default Klaviyo setting quietly keeping past customers off your list

A mystery discount code idea that gets people excited to open your Black Friday emails

How to make social media sign-ups feel like a game instead of a chore

When price drop and wishlist alerts are worth the setup (and when to skip them)

What happens when you keep your sign-up forms live during Cyber Week

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Links Mentioned

Full Show Notes