
← Access Tomorrow10 Nov 2025 · 36 min
The Evolution of Commerce: From Street Shops to Digital Ecosystems
The Evolution of Commerce: From Street Shops to Digital Ecosystems
In this episode, Ismael Belkhayat, Founder and CEO of Chari, discusses how he is transforming Morocco’s retail landscape through innovative fintech solutions. The conversation delves into the challenges facing small businesses, Chari’s role in advancing financial inclusion, and the significance of strategic collaborations with global partners such as Visa. For more podcasts by Visa, visit: https://km.visamiddleeast.com/en_KM/about-visa/cemea-podcast.html#1