
← AI GTM Lab: Conversations1 Jul · 46 min
#20 Laura White - Using AI To Build A Personal Brand On Linkedin
Laura White is the Head of GTM at Happystack and GTM strategist & founder at GoToGirl.
Laura was one of our speakers at our Practical AI for GTM event in Dublin last month, in which she delivered a talk all about using AI for building a personal brand on Linkedin, what you should do and more importantly, what you shouldn't do! With that in mind, we had to get her on the podcast for a longer conversation about how to optimise the tools available to become successful on Linkedin,
Expect to learn:
Where AI tools should sit in the creative processWhy using it to ideate rather than actually create is the best route to marketThe power of authenticity on Linkedin and how to harness thatWhy you should NEVER use AI tools to comment and interact on LinkedinHow to overcome imposter syndrome and actually start posting
And much, much more.
Follow Laura on Linkedin here - https://www.linkedin.com/in/laurawhite-happystack/
Find out more about Pitstop and how we can help your sales team here - https://www.takeapitstop.com