Turning AI into Scalable Language Solutions – with Johan Sporre

Kathleen Walch speaks with Johan Sporre, Engineering Manager at IKEA Retail (Ingka Group) and CPMAI-certified professional, about how AI is transforming translation and language services at scale. Johan explains how his team supports 230,000 coworkers across 64 markets, with 90% of translations now AI-driven, and how CPMAI ensures alignment, quality data, and measurable outcomes. An IKEA case study shows how redefining translation as “text generation” in IKEA’s voice, powered by a graph...