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← Audience Bridge [Insights]28 Apr · 41 min
Why MarketBeat Just Cut Their Email List in Half (On Purpose) w/ Matt Paulson
Why MarketBeat Just Cut Their Email List in Half (On Purpose) w/ Matt Paulson
Matt Paulson, founder & CEO of MarketBeat, is just deleted 3 million "active" subscribers from his list — and he's doing it on purpose. In this episode of Audience Bridge Insights, recorded at MarketBeat's brand new Sioux Falls studio, I sit down with Matt for round two (he was my very first guest on this show) to unpack what's actually happening inside one of financial publishing's biggest email operations in 2026. We get into the engagement-only future of email, the 5-minute pixel rul...