
← Brandfathers3 Mar · 50 min
Why the Best Creatives Are Making More Money Than Ever
<p>We walked past an agency activation in Venice that no one was using. That kicked off a full conversation about why agencies keep selling ideas that die on arrival. </p><p><br></p><p>Plus: the internet lost its mind over a hockey photo, designers are spiraling, and we explain why you should go news sober immediately.</p><p><br></p><p>0:00 Intro</p><p>2:02 Storytelling Hooks That Work</p><p>5:48 H&R Block's $500K Green Screen</p><p>9:39 VaynerMedia Made This</p><p>12:00 Why Armra's Billboards Don't Work</p><p>17:36 Gucci's AI Backlash</p><p>23:35 Jack Hughes and the AI Photo War</p><p>31:00 Designers Are in Shambles</p><p>36:15 The Internet Creates Fake Problems</p><p>41:10 Claude Built This Unprompted</p><p>44:00 The $75K Brand Sprint Model</p><p><br></p><p>As always, thanks for watching. Let us know your feedback in the comments.</p><p><br></p><p>Subscribe for unfiltered marketing breakdowns from the most trusted fathers in the game: @orenmeetsworld @Shwinnabego & @JordanRogers2626</p><p><br></p><p>Sub to our Newsletter: https://www.Brandfathers.org</p>