Why Silicon Valley Is Suddenly Desperate for Marketers

<p>Paul Graham finally admitted what marketers have known for years: we&#39;re in the Age of Brand. </p><p><br></p><p>We break down why the founding marketer is now worth more than the engineer, why McDonald&#39;s CEO went viral for all the wrong reasons, why the Staples Baddie won&#39;t last 30 days, and the employee creator playbook no one&#39;s talking about. </p><p><br></p><p>If you&#39;re a creative strategist, your worth has never been higher.</p><p><br></p><p>0:00 Intro</p><p>0:30 Paul Graham&#39;s &quot;Age of Brand&quot;</p><p>4:30 Silicon Valley vs. Marketers</p><p>10:00 Why Creatives Have Never Been Worth More</p><p>16:30 McDonald&#39;s CEO Goes Viral (For the Wrong Reasons)</p><p>22:00 Why Creators Can&#39;t Exist in Corporations</p><p>25:00 The Staples Baddie Problem</p><p>30:00 Ulta&#39;s Employee Creator Playbook</p><p>37:00 Siloed Teams Kill Everything</p><p>42:00 Expo West Goes Full Culture</p><p>45:00 America&#39;s Next Top Snack</p><p>50:00 Licensing Expo and What&#39;s Next</p><p><br></p><p>As always, thanks for watching. Let us know your feedback in the comments.</p><p><br></p><p>Subscribe for unfiltered marketing breakdowns from the most trusted fathers in the game: ‪@orenmeetsworld‬ ‪@Shwinnabego‬ &amp; ‪@JordanRogers2626‬</p><p><br></p><p>Sub to our Newsletter: ⁠https://www.Brandfathers.org</p>