From a Farm Experiment to a Nationwide Impact: The Green Cover Story

Keith Burns shares the story behind Green Cover and how a family farming operation in rural Bladen, Nebraska, grew into a company serving farmers across the country. In this episode of Building Nebraska, he discusses the evolution of the business, the importance of education and company culture, and why solving real problems for customers has fueled Green Cover's growth. Building Nebraska is powered by the Engler Agribusiness Entrepreneurship Program at the University of Nebraska–Lincoln.