Buying and Beyond

← Buying and Beyond11 Aug · 49 min

S10 E7: Why Everyone Thinks Their Product Needs More Space With Retail Analyst Nayaa Owusu

S10 E7: Why Everyone Thinks Their Product Needs More Space With Retail Analyst Nayaa Owusu11 Aug49 min

In this episode, we sit down with Nayaa Owusu, a retail analyst and solutions developer at OSP Retail, to dig into one of the most contested topics in retail: shelf space. Anyone who's worked in buying or merchandising knows how heated the debate over category space can get, every team feels their products deserve more room, and decisions are often driven as much by gut feeling and internal politics as by hard evidence. Naya brings a rare dual perspective to this conversation: she spent years...