Cannabis Tech Talks

← Cannabis Tech Talks24 Aug · 15 min

Episode 238: Denver Rapper Ray Reed Talks Dialed In Gummies & Colorado Hip-Hop

Episode 238: Denver Rapper Ray Reed Talks Dialed In Gummies & Colorado Hip-Hop24 Aug15 min

Denver hip-hop artist Ray Reed joins Cannabis & Tech Today to discuss his collaboration with Dialed In Gummies for The Summer Set, a campaign celebrating Colorado’s independent music scene through limited-edition rosin gummies, merchandise, performances, and original content.

At the center of the collaboration is Yesterday, a sativa-dominant rosin gummy inspired by Reed’s hit single of the same name. He explains how the song’s energy, artwork, and more than 2 million streams helped shape the product, along with what it means to legally partner with a cannabis company after witnessing the industry’s dramatic evolution.

Reed also discusses using cannabis for back pain and to find the right headspace before recording or bringing his high-energy performance style to the stage. The conversation explores Denver’s hungry hip-hop scene, the importance of authentic partnerships between artists and cannabis brands, and the new music, videos, live performances, and creative projects Reed has on the horizon.

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🔥 Topics Covered

• How Ray Reed joined Dialed In Gummies’ Summer Set

• Creating the limited-edition Yesterday rosin gummy

• Connecting the gummy’s flavor, color, and effects to his music

• What entering the legal cannabis industry means to Reed

• Cannabis and his creative process

• Using cannabis for back pain and before performing

• Supporting independent artists through brand partnerships