
← Careers Under Construction5 Aug · 53 min
How Kyle Romaniuk Turned an 80% Loss Into a Better Business
<p>Kyle Romaniuk is a serial entrepreneur who started selling T-shirts on consignment at just 10 years old before launching his own design agency straight out of Red River College.</p><p>That agency grew into Cocoon Branding, where he worked with brands like Red Bull and GoodLife Fitness. When COVID wiped out 80% of his agency's revenue, Kyle changed direction and launched FRAKXION.</p><p><strong>In this episode of Careers Under Construction, Kyle shares:</strong></p><ul><li><p>How he started his first business at age 10 and built a successful design agency.</p></li><li><p>Why losing 80% of his revenue during COVID led him to start FRAKXION.</p></li><li><p>What "operational quicksand" is, and why so many business owners become the biggest roadblock in their own companies.</p></li><li><p>How surviving childhood cancer led to a full-circle moment with the organization that granted his childhood wish.</p></li></ul><p>Kyle is also the author of <em>Embark</em>, a book about helping leaders build stronger teams and better workplaces.</p><p>Grab a copy of <em>Embark</em>, learn more about FRAKXION by hitting play.</p>