What It Really Takes to Build a Brand | Part 1

<p>In this episode of Changing Lanes, Rachel and Susan sit down with Merrin Schnabel, entrepreneur and founder of MADGE Beauty and the Geelong Women’s Business Club.</p><p>In Part 1, Merrin shares how entrepreneurship has always been part of who she is, from starting her first business at 19 to building a women’s business community and launching a successful beauty brand.</p><p>Merrin talks about taking the Geelong Women’s Business Club from a local community to events across Australia, creating MADGE Beauty from a product she personally wanted, and why personal brand  and showing up online have been so important in her business growth.</p><p><strong>In this episode, we cover:</strong></p><ul><li><p>Merran’s early journey into entrepreneurship</p></li><li><p>Starting her first business at 19</p></li><li><p>Building the Geelong Women’s Business Club</p></li><li><p>Growing a local business community Australia-wide</p></li><li><p>Launching MADGE Beauty</p></li><li><p>Building a successful beauty business</p></li><li><p>The role of personal brand in business growth</p></li><li><p>Showing up online with authenticity</p></li><li><p>Why mindset matters for entrepreneurs</p></li><li><p>Backing yourself as a business owner</p></li></ul><p><strong>CONNECT WITH US</strong></p><p>Merrin Schnabel Instagram → <a href="https://www.instagram.com/merrin_schnabel"><u>https://www.instagram.com/merrin_schnabel</u></a>Check out Madge Beauty → <a href="https://www.instagram.com/madge_beauty/"><u>https://www.instagram.com/madge_beauty/</u></a></p><p>Connect with → <a href="https://www.instagram.com/geelong_women/"><u>https://www.instagram.com/geelong_women/</u></a></p><p>Changing Lanes Instagram →<a href="https://www.instagram.com/changinglanesthepodcast"> <u>https://www.instagram.com/changinglanesthepodcast</u></a></p><p>Pilates Retreat Club Instagram →<a href="https://www.instagram.com/pilatesretreatclub"> <u>https://www.instagram.com/pilatesretreatclub</u></a></p><p>The Pilates Retreat Club →<a href="https://www.thepilatesretreatclub.com.au"> <u>https://www.thepilatesretreatclub.com.au</u></a></p><p>If you are a busy woman, mum, professional, business owner or someone quietly wondering what is next for you, subscribe to Changing Lanes for honest conversations, practical encouragement and real stories to help you navigate your next chapter with more clarity, confidence and support.</p>