Founder Vlog: 10 Downing Street, Private Jet Shoot & Podcast Strategy Day

<p>Get weekly content growth playbooks in my FREE newsletter: <a href="https://bit.ly/3T7VV13" target="_blank" rel="ugc noopener noreferrer">https://bit.ly/3T7VV13</a></p><p><br /></p><p>Work with me: <a href="https://bit.ly/4hbeLhc" target="_blank" rel="ugc noopener noreferrer">https://bit.ly/4hbeLhc</a></p><p><br /></p><p>A look inside a week running a content led business, from 10 Downing Street to a private jet shoot and a full team strategy day. In this vlog, I take you behind the scenes of a visit to 10 Downing Street, a private jet shoot for a new podcast, and a day spent with the team mapping out our next strategy moves. A real look at what it takes to build a content led business, from client work and recording sessions to networking and creative strategy.</p><p><br /></p><p>Follow Callum on socials:</p><p>Instagram, <a href="https://www.instagram.com/thecallummc/" target="_blank" rel="ugc noopener noreferrer">https://www.instagram.com/thecallummc/</a></p><p>TikTok, <a href="https://www.tiktok.com/@heycallum" target="_blank" rel="ugc noopener noreferrer">https://www.tiktok.com/@heycallum</a></p><p>X, <a href="https://x.com/mcdonnellcallum" target="_blank" rel="ugc noopener noreferrer">https://x.com/mcdonnellcallum</a></p><p>LinkedIn, <a href="https://www.linkedin.com/in/callummcdonnell" target="_blank" rel="ugc noopener noreferrer">https://www.linkedin.com/in/callummcdonnell</a></p><p><br /></p><p>Produced by 7xContent - make your own Podcast with us here: <a href="https://www.7xcontent.com/" target="_blank" rel="ugc noopener noreferrer">https://www.7xcontent.com/</a></p><p><br /></p><p>Timecodes:</p><p>00:00 – Intro: A Week in the Life</p><p>00:58 – Heading to London for the Private Jet Shoot</p><p>01:23 – On Set: Private Jet Business Interview</p><p>02:56 – Inside the Showroom: Building a Standout Business</p><p>03:32 – The LinkedIn Play: Meeting Lara Acosta</p><p>04:24 – Why Most People Get Their Market Wrong</p><p>05:15 – The Real Reason People Start a Podcast</p><p>05:57 – What C-Suite Clients Actually Want</p><p>06:23 – Team Day Begins</p><p>07:09 – Packaging Teardown: What Makes a Thumbnail Work</p><p>07:30 – CTR Benchmarks You Need to Hit</p><p>08:05 – From 100K to 14M Subscribers</p><p>08:44 – Rating Hooks and Trailers</p><p>09:43 – Heading to 10 Downing Street</p><p>10:35 – Walking Through the Corridors of Power</p><p>11:48 – Inside Number 10</p><p>12:36 – Meeting the Prime Minister's Wife (and the Cat)</p><p>13:26 – A Surreal Evening</p><p>14:26 – Wrapping the Week</p>