Credit in Focus

← Credit in Focus24 Sept 2025 · 36 min

How Financial Institutions Are Winning with Innovative Data-Driven Marketing

How Financial Institutions Are Winning with Innovative Data-Driven Marketing24 Sept 202536 min

Jim Kraus, Vice President & Principal at KS&R moderates a conversation with Hemant Deulkar, Senior Director of Market Planning and John McWilliams, Director of Consultative Solutions at LexisNexis Risk Solutions about the findings from a survey of 150 professionals responsible for customer acquisition strategy at financial institutions across the United States. In this episode, you will learn: Why data and compliance challenges are hindering customer acquisitionHow financial performan...