Digital Marketing Made Easy

← Digital Marketing Made Easy14 May · 6 min

Ep 107 - The Truth About Podcast Growth in 2026

Ep 107 - The Truth About Podcast Growth in 202614 May6 min

🎙️ Digital Marketing, Made Easy

Episode 107:The Truth About Podcast Growth in 2026

Welcome back to Digital Marketing, Made Easy — the podcast where we break down what’s actually working in digital marketing right now, what’s changing in 2026, and how to grow your visibility, your authority, and your results without wasting time, money, or effort.

In this episode, we’re unpacking a question that almost every podcaster asks at some point:

“Are my podcast numbers actually good?”

Because it’s incredibly easy to compare yourself to massive podcasts with thousands of downloads and feel like you’re falling behind.

But the reality is… most people completely misunderstand podcast benchmarks.

And when you actually look at the industry data, the numbers tell a very different story.

In Episode 107, we break down what podcast download numbers really mean — and why success in podcasting is about far more than chasing massive audiences.

We explore:

– What average podcast download numbers actually look like in 2026

– The benchmarks that place podcasts in the top 25%, top 10%, top 5%, and top 1% globally