Daniel Servitje, Grupo Bimbo: The Enemy of Growth Is Distance

What does it take to expand worldwide without losing sight of the things that matter most?

Daniel Servitje is the executive chairman of Grupo Bimbo, an organization that rose from a small bakery to become one of the largest food corporations in the world. Since taking over in 1997, Daniel has overseen 900% growth and expansion into multiple international markets. Yesterday, he was on a bread truck.

Join host Jimmy Allen of Bain & Company and Daniel as they discuss how robust cultures are developed in the field, the long-term value of choosing patience over urgency, and how to navigate building new systems whilst ensuring existing ones continue to function.

Daniel shares a vital tip for any CEO looking to develop their own business - never let growth separate you from the people that matter. Who really shapes the culture of a successful company? How can a field mentality help leaders grow their businesses?

This is a conversation about the importance of a long-term perspective, knowing how to build a strong culture from the field, and the role of a leader in driving successful growth.

https://www.bain.com/founders-mentality/

EPISODE CHAPTERS

00:00 Introduction

01:32 An inspiring visit to the bakery

02:46 Listening to voices across the company

04:01 What Daniel learned from the annual conference

05:10 Big ideas come from examining the small things