If It’s Not on Paper, It’s Not Real: Canvas Prime's Rebecca Lynn

Canvas Prime Co-founder and Managing Director Rebecca Lynn has spent 25 years in venture capital, backing companies including LendingClub, Doximity and Casetext and helping founders navigate more than a dozen exits.

In this conversation, we get into why taking venture capital puts founders on a path toward liquidity, and why an IPO isn't the only outcome worth building toward.

Rebecca explains how founders can develop relationships with potential acquirers years before they're ready to sell, when it makes sense to bring in a banker or strategic advisor, and how Casetext built the relationships that eventually led to its acquisition by Thomson Reuters.

We also talk about why founders should get an offer on paper before trying to improve it, how to negotiate without overplaying your hand, what to watch for with earnouts and other deal terms, and how to make sure employees aren't forgotten when a company gets sold.

📺 Watch on YouTube: https://youtu.be/5kV4SvM9rBY

RUNTIME 40:51

EPISODE BREAKDOWN

(2:17) Creating Strategic Options

(8:50) What Taking Venture Capital Really Means

(11:42) Don't Build to Sell; Build Strategically

(15:18) How Casetext Built Toward an Exit

(21:39) Where Acquisition Offers Come From