S4 E21: Alice's Unbirthday Party | Blurring the Lines of Attraction Design

What happens when an attraction isn't just a show, a walkthrough, or an interactive space... but all three at once? This week, Marissa presents her very first solo Imagineering project, transforming EPCOT's UK Pavilion into Alice's Unbirthday Party, a story-driven Wonderland adventure where guests become active participants in a secret celebration hidden from the Queen of Hearts. Blending an interactive hedge maze, immersive environments, live storytelling, and playful exploration, this conce...