The Insurance Couch Podcast - Insurance sales: Will AI, influencers & brands replace agents? (2/4)

<p>Get Your Insurance Fix on “The Insurance Couch” Podcast! ⁠⁠Join <a href="https://www.linkedin.com/in/oliverlang/" rel="ugc noopener noreferrer" target="_blank">⁠⁠⁠⁠⁠⁠Oliver Lang⁠⁠⁠⁠⁠⁠⁠⁠</a>, former CEO of InsurTech Unicorn Wefox/One Insurance, supervisory board member and advisor and <a href="https://www.linkedin.com/in/nikolaussuehr/" rel="ugc noopener noreferrer" target="_blank">⁠⁠⁠⁠⁠⁠⁠⁠Nikolaus Sühr,⁠⁠⁠⁠⁠⁠⁠⁠</a> Co-Founder and CEO of InsurTech enabler ⁠⁠⁠⁠⁠⁠⁠<a href="https://www.kasko.io/" rel="ugc noopener noreferrer" target="_blank">⁠⁠⁠⁠⁠⁠⁠⁠KASKO⁠⁠⁠⁠⁠⁠⁠⁠</a>⁠⁠⁠⁠⁠⁠⁠ as they bring you unique insights from their experiences in the insurance world.</p><p><br /></p><p>In this episode they explore why personal insurance sales have historically worked, focusing on trust, accountability and reducing customer effort, and assess whether new channels can realistically replicate these dynamics.</p><p><br /></p><p>Here are the key takeaways:</p><ul><li>As the number of personal agents is shrinking, we need alternative solutions that allow consumers to delegate their insurance decisions.</li></ul><ul><li>Consumers delegate their insurance decisions to people they perceive to be continuously accountable.</li></ul><ul><li>Celebrities, insurance influencers, or trusted brands from outside the insurance industry (e.g. Apple) could potentially replace parts of today’s personal insurance sales networks.</li></ul><ul><li>Trusted digital personal agents for everyone will eventually replace personal insurance sales.</li></ul><ul><li>Insurers must act across three horizons:</li></ul><ul><p>o  Increase the productivity of personal sales</p><p>o  Invest in structures that can partially replacepersonal sales</p><p>o  Prepare for the replacement of personal sales</p></ul><p><br /></p><p>Listen to “The Insurance Couch” to stay tuned for the newest chatter about the industry!</p><p><br /></p><p><strong>#Insurance #Insurtech #AIinInsurance #InsuranceSales #FutureOfInsurance</strong> <strong>#CustomerBehavior #EmbeddedInsurance</strong></p>