Why Success Isn’t Fair (And How to Use That) | Hasan Kubba (The Unfair Advantage) Kasa Connect Ep:33

<p>We sit down with Hasan Kubba — bestselling co-author of The Unfair Advantage — to unpack what really drives success in business, creativity, and life.</p><p>Hasan shares the behind-the-scenes story of landing a major book deal, going viral during the pandemic, and building a global audience with his co-author Ash. He breaks down the powerful MILES framework (Money, Intelligence, Location/Luck, Education, Status) and explains how to identify your own unique advantages — even the ones you might be overlooking.</p><p>We explore:</p><p>The role of luck vs hard work</p><p><br></p><p><br></p><p>How to turn disadvantages into leverage</p><p><br></p><p><br></p><p>The truth about traditional vs self-publishing</p><p><br></p><p><br></p><p>Why storytelling is a superpower</p><p><br></p><p><br></p><p>How to build long-term success without burning out</p><p><br></p><p><br></p><p>A must-listen for founders, creators, writers, and anyone trying to understand what really moves the needle.</p><p>(00:00) Securing a Book Deal &amp; Early Virality</p><p>(00:01) Self-Publishing vs Traditional Publishing</p><p>(00:03) Pandemic, Ali Abdaal &amp; Explosive Growth</p><p>(00:06) Meeting Co-Author Ash</p><p>(00:09) The MILES Framework Explained</p><p>(00:11) Turning Disadvantages into Advantages</p><p>(00:14) Philosophy, Fate &amp; Hard Work</p><p>(00:17) How to Find Your Own Unfair Advantage</p><p>(00:19) Passion vs Market Demand</p><p>(00:21) Rapid Fire: Habits, Books &amp; Lessons</p><p>(00:23) Health as a Hidden Advantage</p><p>(00:25) Writing With a Co-Author</p><p>(00:26) Ghostwriting &amp; Legacy Projects</p><p>(00:28) Using Power Ethically</p><p>(00:30) Unfair Advantages in the Age of AI</p><p>(00:32) Creating Your Own Luck</p><p>(00:35) Consistency Over Time</p><p>(00:36) Publishing Economics</p><p>(00:40) Storytelling in Non-Fiction</p><p>(00:42) Who Actually Reads Books</p><p>(00:44) Best Advice Not Taken</p><p>(00:46) Final Reflections</p><p><br></p>