About this podcast
Welcome to the Lay of the Brand podcast, where we talk with the experts on tech marketing, creative and PR to learn what’s new, what’s working and what’s next.
39 episodes · business
Lay of the Brand
Latest episodeAI Thought Leadership: What's Missing and What Works
About this podcast
Welcome to the Lay of the Brand podcast, where we talk with the experts on tech marketing, creative and PR to learn what’s new, what’s working and what’s next.
Recent episodes
- Next-level analyst relations13 Jan · 47 min
- The secrets of cyber influencer marketing - Part 220 Aug 2025 · 25 min
- The secrets of cyber influencer marketing - Part 123 Jul 2025 · 30 min
- Navigating the fractured customer journey w/Pat Barrett, Unison17 Jun 2025 · 23 min
- B2G success in a DOGE environment with guest Brian Chidester25 Mar 2025 · 30 min
- Cybersecurity marketing — what's working and what's coming next w/Gianna Whitver and Michelle Shafer3 Dec 2024 · 23 min
- B2B Influencer Marketing with Samsung's Nidhi Mehta28 Oct 2024 · 35 min
- B2G Marketing: Creating End of FY24 Impact with Mark Amtower28 Aug 2024 · 38 min
- 2024 AI survey report: how to reach B2B AI buyers now6 Jun 2024 · 24 min
- B2B Influencer Marketing with Carter Hostelley, LeadTail21 Feb 2024 · 35 min
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