Episode 147: John Bejakovic

<p>John Bejakovic is a business copywriter who writes a daily newsletter at <a href="https://bejakovic.com/" target="_blank" rel="noopener noreferer">bejakovic.com</a>, an online journal and wrote a book about influence techniques that he has learned. He acknowledges the work of Robert Cialdini and then builds on Cialdini&#39;s work. </p><p>His book, with the shortened title &quot;<a href="https://www.amazon.com/Commandments-Copywriters-Propagandists-Oscar-Winning-Screenwriters/dp/B0F8H93KXX/" target="_blank" rel="noopener noreferer">The 10 Commandments of Con Men...</a>&quot; gives 10 different influence techniques along with stories, research and John&#39;s own experience in learning and using these techniques. These are all areas that any social engineer can use to enhance their own skills. </p>