Lies We Bought

← Lies We Bought18 Aug · 22 min

The Salt Conspiracy: From Ancient Currency to the Himalayan Pink Marketing Trap

The Salt Conspiracy: From Ancient Currency to the Himalayan Pink Marketing Trap18 Aug22 min

Morton Salt's slogan started as a promise about clumping, not a warning about bad luck, and somehow it became both.

This episode traces salt from ancient currency and empire-building to the umbrella girl on your kitchen shelf, then follows the same trick a hundred years forward into the pink Himalayan salt aisle.

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