Revenue goals don't motivate your employees. Here's what does.

Revenue goals don’t motivate employees. The fix is one metric per role that each person can control, a number their own daily work moves. In this episode, Lia Garvin explains why the big number on your slide lands as “somebody is taking that home and it isn’t me,” and what to put in front of your team instead. Your team can name the company goal. They can name their task list. Nothing connects the two, so they nod in the meeting and nothing changes on Tuesday. Lia walks through how to name an...