About this podcast
Some call it the greatest ecommerce podcast in existence. Behind three behemoth brands stand three juggernauts of the marketing world: Cody Plofker (CEO, Jones Road Beauty), Connor MacDonald (CMO, Ridge) & Connor Rolain (Head of Growth, HexClad). Finally, they’re pulling back the curtain to give you a never-before-seen look at what works and what doesn’t work to drive growth.
140 episodes · business
Marketing Operators
About this podcast
Some call it the greatest ecommerce podcast in existence. Behind three behemoth brands stand three juggernauts of the marketing world: Cody Plofker (CEO, Jones Road Beauty), Connor MacDonald (CMO, Ridge) & Connor Rolain (Head of Growth, HexClad). Finally, they’re pulling back the curtain to give you a never-before-seen look at what works and what doesn’t work to drive growth.
Recent episodes
- Incrementality Testing for Black Friday, Cyber Monday: What to Spend?1 Sept · 1 h 00 min
- “Leadership Is Leverage”: Motion’s CEO on the Future of Marketing25 Aug · 1 h 13 min
- Funnel Coverage: The Upsell Fix Most Brands Never Check18 Aug · 1 h 16 min
- Haus CMO Reveals the Incrementality Index Behind Smarter ROAS Calls14 Aug · 1 h 13 min
- Employee Number Four to a $1.2B Unilever Exit: Katie Cirulli’s Story11 Aug · 1 h 12 min
- Creators Over Reach: How to Rewrite Your Influencer Marketing4 Aug · 1 h 02 min
- TikTok Shop Masterclass: Inside Ridge & HexClad Affiliate Programs28 Jul · 1 h 02 min
- Meta Ads Underperforming? Why + What To Do Right Now21 Jul · 1 h 08 min
- The Performance Creative Director Hire: Operator vs. Ideator14 Jul · 1 h 12 min
- Big-Swing vs. Incremental: Our Ecommerce CRO Testing Framework7 Jul · 1 h 01 min
podlinkr.com/en/marketing-operators
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