$85K in One Month With Facebook Ads + Land Clearing

<p>Hayden Fake got his dedicated excavator in mid-June.</p><p>By July, Mountain Mulching had generated <strong>$85,675 in confirmed revenue</strong>.</p><p>In this episode, I sit down with Hayden to break down what happened between those two points and the systems he’s putting in place to turn that early momentum into a repeatable business.</p><p><br></p><p>We talk about how he launched the company, set up his website and Jobber, started running Facebook ads, built lead follow-up automations, established his crew day rate, and learned to confidently sell high-value forestry mulching and fire mitigation projects.</p><p><br></p><p>Hayden also shares what it was like putting himself on camera for local Facebook ads, dealing with the fear of what friends and people in town might think, and realizing that the reward of marketing your business is much bigger than the risk of somebody giving you a hard time.</p><p><br></p><p>We also get into:</p><ul><li>Pricing jobs when every property is different</li><li>Why Facebook ads work so well for local service businesses</li><li>Getting over imposter syndrome by doing the work</li><li>Fire mitigation and selective thinning</li><li>Building systems instead of relying on hustle</li><li>Automating Facebook leads into Jobber</li><li>Why following someone a few steps ahead can accelerate your growth</li><li>Choosing equipment based on ROI instead of the “shiny new object”</li><li>Building recurring maintenance opportunities</li><li>The crew-versus-backlog chicken-and-egg problem</li></ul><p><br></p><p>Hayden’s goal for August: break the <strong>$100K/month mark</strong>.</p><p><br></p><p>🔥 Services We Use 🔥We use Jobber to handle our estimates, scheduling, &amp; invoicing➡️ Get 20% off Jobber here: <a href="https://go.getjobber.com/ownrops" target="_blank" rel="noopener noreferer">https://go.getjobber.com/ownrops</a>📞 Quo: Never miss a lead — Quo answers your calls with AI, summarizes them, and syncs the call summary and transcript straight into your Jobber Requests➡️ Get 20% off Quo here: <a href="http://get.quo.com/ownrops" target="_blank" rel="noopener noreferer">http://get.quo.com/ownrops</a>💰 Bookkeeping: Get 50% off bookkeeping for 3 months with the Home Service Bookkeeping Pros: <a href="https://dialedinbookkeeping.com/ownrops" target="_blank" rel="noopener noreferer">https://dialedinbookkeeping.com/ownrops</a>🚀 Get ranked #1 on Google with Stryker SEO: <a href="https://stryker-digital.com/?el=oo" target="_blank" rel="noopener noreferer">https://stryker-digital.com/?el=oo</a>Want to learn more about starting and scaling your own service-based business?📩 Sign up for the OWNR OPS Newsletter: <a href="https://ownrops.com/newsletter" target="_blank" rel="noopener noreferer">https://ownrops.com/newsletter</a>Don&#39;t forget to like, comment, and subscribe for more episodes with blue collar entrepreneurs sharing their best insights and growth tips!</p>