What the Top 100 Business Podcasts Do, with Megan Dougherty

#126: What are the biggest podcasts doing?

Megan Dougherty of One Stone Creative shares information from their research into the trends and best practices of the top 100 Business Podcasts.

Key topics:Churn: Nearly 48% of top 100 business pods are new to the listBranding visuals and colorsFormat/structure and show lengthHow many have video and go “video first”?Websites and show notes

Resources mentioned in the show:Download the Report https://onestonecreative.net/ReportThe Podcasting for Business Book (free): https://podcastingforbusiness.comStephen Robles' article: https://beard.fm/blog/goodbye-podcasts-hello-shows

About Megan Dougherty:Megan is the co-founder of One Stone Creative and author of Podcasting for Business: How to Create a Show That Makes a Bottom-Line Difference for Your Company. As a digital marketing strategist with a background in online business development, she has had the opportunity over the years to work with hundreds of business owners in a huge variety of industries. One Stone Creative specializes in limited release practically done-for-you podcast seasons, and ongoing audio and video shows for expert business owners.

Website: https://OneStoneCreative.net

LinkedIn: https://www.linkedin.com/in/doughertymegan

YouTube: https://www.youtube.com/@onestonecreative

TikTok: https://www.tiktok.com/@oscpodcasting

Instagram: https://www.instagram.com/oscpodcasting/reels

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Tools we used:*StreamYard to RECORDThanks to Sam Bhattacharyya for lending us his StreamYard account, which was used for the live stream. Check out Sam's free resources: katana.video, free.cropzoom.video, and free.upscaler.video