PLP's New Regional Manager Reveals Sales & Leadership Secrets | Eric Lage

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Ever wondered how to excel in broadband sales? Discover how former utility manager Eric Lage transitioned to a key role at PLP.

In this episode of Power of the Network, host Tim Locker sits down with Eric Lage, the new regional manager at Preformed Line Products (PLP), to discuss his unique career trajectory from being a utility operator to a manufacturing leader. This conversation offers a rare look at the broadband industry from both sides of the table. Eric shares valuable lessons on leadership, the importance of operational autonomy, and how sales professionals can better serve utility providers by understanding their unique technical needs. Whether you are in municipal utility management, outside plant engineering, or technical sales, you will gain actionable advice on how to build trust, navigate complex infrastructure projects, and improve your approach to consultative selling. The episode also highlights the current challenges of managing network projects, the impact of BEAD funding on future deployments, and why a 'servant leadership' model is critical to long-term success. Tune in to learn how to effectively bridge the gap between technical operations and sales success in the evolving telecommunications landscape.

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Hosted by CBM's own Vice President of Broadband, Tim Locker, Power the

Network is bringing industry leaders to your feed every other week. One

minute, you'll dive deep into products and innovative new processes. The

next minute, you'll be learning timeless principles to equip you in

your career. At CBM, we are powered by ownership, and we're bringing the

same energy into podcasting with Power the Network.