
About this podcast
PR in the Real World offers a unique perspective into the world of PR through the lens of a regional PR agency, Viva – recently named the CIPR's UK Small PR Consultancy of the Year. The podcast offers insights into PR, marketing, and communications and it is shaped by the communities Viva serves—both geographically and across key sectors such as healthcare, advanced manufacturing, education, and the public sector. The podcast highlights Viva's ethos that PR should be impact-driven, and guests…
67 episodes · business
PR in the Real World
About this podcast
PR in the Real World offers a unique perspective into the world of PR through the lens of a regional PR agency, Viva – recently named the CIPR's UK Small PR Consultancy of the Year. The podcast offers insights into PR, marketing, and communications and it is shaped by the communities Viva serves—both geographically and across key sectors such as healthcare, advanced manufacturing, education, and the public sector. The podcast highlights Viva's ethos that PR should be impact-driven, and guests…
Recent episodes
- Why Judgement Beats Data in PR Measurement with Nik Pearson24 Aug · 40 min
- Methodology and Mindsets with Shayoni Lynn10 Aug · 45 min
- What Makes a Story Worth Printing with Richard Slater27 Jul · 41 min
- Communicating Complex Ideas Clearly with Alison Ramsay13 Jul · 49 min
- How to Shape the Narrative with Autotrader’s Laura Harvey29 Jun · 52 min
- The Leader Who Made Themselves Unnecessary with Sarah Ogden17 Jun · 42 min
- "It's a Great Time to Have a Brain" with Antony Mayfield1 Jun · 59 min
- From a Welsh Farm to CIPR Agency of the Year with Vicki Spencer-Francis18 May · 35 min
- The Story Behind 'AI for Public Relations' with Ben Verinder and Stephen Waddington4 May · 59 min
- Why Great Storytelling Still Wins with Maria McGeoghan27 Apr · 46 min