
← SaaS Scaling Secrets17 Feb · 39 min
Conquering the Desperation Mindset in SaaS Pricing with Apurv Bansal, CEO of Zenskar
Conquering the Desperation Mindset in SaaS Pricing with Apurv Bansal, CEO of Zenskar
Dan speaks with Apurv Bansal, co-founder and CEO of Zenskar, about revolutionizing finance operations for B2B companies. Apurv discusses how businesses can significantly increase revenue by adjusting pricing models and emphasizes the importance of transitioning from a desperate to a confident mindset in pricing decisions. He shares insights into the challenges of revenue recognition, the impact of AI on financial operations, and the need for a flexible architecture to address evolving market ...