Blake DeCola - EVP Performance Media - Merge

<p>Blake DeCola is a digital media executive, precision marketing strategist, and the EVP of Performance Media at Merge.<br>With over 15 years of experience across digital advertising, adtech, and precision marketing—including key strategic roles at enterprise platforms like Publicis&#39; Epsilon, Rubicon Project, and Undertone—DeCola leads digital activation and growth media frameworks for major healthcare, B2B, and enterprise brands. At Brado, he focuses on leveraging zero-party data, AI-driven search experiences, and conversational engagement platforms to build human-centric digital strategies. A published contributor to outlets like Fast Company, DeCola specializes in transforming high-stakes, regulated digital media campaigns into measurable customer acquisition engines.</p>