
← The Afternoon Advisor6 Apr · 44 min
The Psychology of Referrals w/ Dan Allison | The Afternoon Advisor E7
The Psychology of Referrals w/ Dan Allison | The Afternoon Advisor E7
98% of your clients are willing to refer you. So why is your organic growth rate sitting at 1-3%? Dan Allison has spent 22 years studying the behavioral psychology of referrals - and he's coached financial advisors at Vanguard, Dimensional Funds, and some of the largest wealth firms in the world. In this episode, he breaks down exactly why the referral gap exists, the five characteristics every client advocate needs, and the simple framework that turns your existing book of business into a r...