Suzi West - The Retail Sherpa

<p>Suzi West has built her career at the intersection of commerce and creativity — translating brand identity into physical space, and experiences that drive sales. From the halls of L Brands and Knitwell Group to founding her own boutique, Collier West, she has lived every side of the industry. A former director with a rare combination of corporate leadership, entrepreneurial experience, and boutique instincts, she consults under the name The Retail Sherpa. She’s the reason your credit card jumps out of your pocket.</p><p>In this episode, Lindsay Denninger chats with Suzi, a marketing and retail veteran who went from "retail grad school" at L Brands to launching her own luxury boutique, and learned hard lessons about identity, reinvention, and knowing when to walk away.</p><p><br /></p>