The manufactured authenticity of the successful TikToker

<p>Some politicians have managed to weaponise social media for electoral purposes, but experts say if you don't have the deft touch, just stay away </p><p><strong><em>Politicians who think TikTok is an advertising platform for their party are wasting their time on the platform, say experts</em></strong></p><p>Find The Detail on <a href="https://aus01.safelinks.protection.outlook.com/?url=https%3A%2F%2Fnewsroom.co.nz%2Fcategory%2Fpodcasts%2Fpodcast-the-detail%2F&amp;data=05%7C02%7CCharlyse.Tansey%40rnz.co.nz%7C672fe2d3353049ec208e08df09644561%7C00b9193154bf4f7dad1546b943c0b28e%7C0%7C0%7C639239998419649536%7CUnknown%7CTWFpbGZsb3d8eyJFbXB0eU1hcGkiOnRydWUsIlYiOiIwLjAuMDAwMCIsIlAiOiJXaW4zMiIsIkFOIjoiTWFpbCIsIldUIjoyfQ%3D%3D%7C0%7C%7C%7C&amp;sdata=mqE2pYNw%2F2dXBX3MEkThQG3yC2M292yMfuO4cUf5Qd8%3D&amp;reserved=0">Newsroom</a> or <a href="https://aus01.safelinks.protection.outlook.com/?url=https%3A%2F%2Fwww.rnz.co.nz%2Fnews%2Fthedetail&amp;data=05%7C02%7CCharlyse.Tansey%40rnz.co.nz%7C672fe2d3353049ec208e08df09644561%7C00b9193154bf4f7dad1546b943c0b28e%7C0%7C0%7C639239998419661842%7CUnknown%7CTWFpbGZsb3d8eyJFbXB0eU1hcGkiOnRydWUsIlYiOiIwLjAuMDAwMCIsIlAiOiJXaW4zMiIsIkFOIjoiTWFpbCIsIldUIjoyfQ%3D%3D%7C0%7C%7C%7C&amp;sdata=DZ5zD9zqCUNmft0sQkE7pBqHp9wRvm0Xgim5Xsm7kI0%3D&amp;reserved=0">RNZ</a></p><p><a href="https://www.rnz.co.nz/podcast/the-detail?share=635dcd15-4d99-46ca-9a7e-5294fb138301">Go to this episode on rnz.co.nz for more details</a></p>